Automotive Brand to Reveal New Strategy, Innovation Plans, and International Growth Vision
As the global automotive market continues to evolve through electrification and intelligent mobility technologies, KAIYI Auto is preparing to enter a new chapter of international expansion. The company’s 2026 Global Business Conference will take place on April 27 in Yibin, bringing together worldwide distributors, media organizations, and automotive industry stakeholders.
The conference is expected to showcase KAIYI’s latest achievements across brand development, product innovation, technological progress, and long-term global strategy. More than an annual corporate gathering, the event highlights the company’s commitment to strengthening its international footprint and expanding its role in the evolving mobility sector.
Strengthening the Foundation for Worldwide Growth
Over the past few years, KAIYI Auto has focused on building a strong operational framework capable of supporting global expansion. Through increased investment in manufacturing, technology, and overseas partnerships, the company has steadily improved its ability to compete in international markets.
In 2025, KAIYI recorded a 233% increase in export volume compared with the previous year, placing it among the fastest-growing Chinese automotive brands abroad. The company now operates across 54 countries and regions, supported by 57 international partners and nearly 500 sales outlets. Its global customer base has surpassed 400,000 users.
Research and innovation remain central to KAIYI’s development strategy. The company currently holds 639 patents and has formed collaborative partnerships with major research institutions. Joint laboratories have been established with the research team led by Ouyang Minggao and Sichuan University to support advanced automotive technology development.
Additionally, an intelligent connectivity innovation center has been created in Chengdu to accelerate work on battery electric and plug-in hybrid technologies.
Manufacturing Excellence Supporting Expansion
KAIYI’s production capabilities play an important role in its global strategy. Its smart manufacturing facility in Yibin has the capacity to produce up to 250,000 vehicles annually, supported by fully digitalized operations across major production stages, including stamping, welding, painting, and assembly.
To ensure consistent product quality, the company collaborates with international suppliers such as Bosch and Continental. These partnerships contribute to an integrated quality-control ecosystem covering every stage of vehicle development.
KAIYI also benefits from a joint venture model that combines industrial expertise with regional support. By leveraging Yibin’s growing reputation as a battery manufacturing hub and engineering collaboration from Chery Automobile, the company has established a scalable platform for long-term production and expansion.
Responding to Industry Transformation
The automotive industry is experiencing rapid change as electric vehicles, intelligent systems, and connected technologies redefine transportation. At the same time, Chinese automotive manufacturers are gaining greater visibility and acceptance in overseas markets.
Despite these opportunities, automakers face increasingly complex challenges. Economic fluctuations, regional regulations, and changing consumer expectations require companies to adopt flexible strategies that go beyond vehicle production.
Success in this environment depends on the ability to combine technological innovation with localized market expertise and strong global partnerships.
KAIYI’s ongoing strategy reflects these priorities, emphasizing technology-driven development, manufacturing efficiency, and market adaptation as core pillars of its international expansion.
A Key Moment for Future Direction
The upcoming conference in Yibin is expected to provide deeper insight into KAIYI’s roadmap for new energy vehicles, overseas distribution networks, and dealer support programs.
For KAIYI, the event serves as an opportunity to present not only its current achievements but also its long-term vision for global competitiveness. Through continued investment in innovation, manufacturing infrastructure, and strategic partnerships, the company aims to strengthen its transition from a domestic automotive producer into an internationally recognized mobility brand.
As the automotive landscape continues to evolve, KAIYI’s next stage of growth will depend on its ability to adapt, innovate, and create value across global markets.
The company’s future direction will begin to take clearer shape at the upcoming event in Yibin.
